70th Anniversary

Dear U.S. Toy Customers:

Our story begins back in 1953 from a small apartment living room, where the company was founded by Frances Gershon and Elvin Klein. At the beginning, our family packed small novelty toys into retail packaging, which were then sold on display racks from local drug stores. Flashing forward to today, our third-generation family-owned company will be celebrating our 70th Year Anniversary!

Over the past seven decades, we have grown from that apartment complex into our 600,000 SQFT warehouse facility that houses our dedicated & talented team members. We take pride in curating a huge selection of novelty toys while providing our customers with top quality service. We look forward to providing you with safe and quality products for decades in the future.

See below for our best time-honored products.